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Privacy Policy

Privacy Policy — Fresh Start Auto Rentals
Fresh Start Auto Rentals
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Privacy Policy

Last updated: July 24, 2026

This Privacy Policy describes how Fresh Start Auto Rentals ("we," "us," or "our"), collects, uses, and protects information submitted through our website and related services.

By using our website or services, you agree to the terms of this Privacy Policy. If you do not agree, please do not use our website or services.

1. Interpretation and Definitions

Interpretation

The words of which the initial letter is capitalized have meanings defined under the following conditions. The following definitions shall have the same meaning regardless of whether they appear in singular or in plural.

Definitions

  • Company — refers to Fresh Start Auto Rentals.
  • Device — means any device that can access the Service such as a computer, a cellphone, or a digital tablet.
  • Personal Data — is any information that relates to an identified or identifiable individual.
  • Service — refers to the advertisement, website, or application.
  • Service Provider — means any natural or legal person who processes the data on behalf of the Company.
  • Usage Data — refers to data collected automatically, either generated by the use of the Service or from the Service infrastructure itself.
  • You — means the individual accessing or using the Service, or the company or other legal entity on behalf of which such individual is accessing or using the Service.

2. Collecting and Using Your Personal Data

Types of Data Collected

We collect personal information you voluntarily provide when submitting a rental inquiry, booking a vehicle, interacting with our chat widget, or contacting us. This includes: full name, phone number, email address, and vehicle preference. We may also automatically collect technical data such as IP address, browser type, and pages visited through standard analytics tools.

Specifically, we may collect:

  • First and last name
  • Email address
  • Phone number
  • Location details such as your address, city, or state
  • Any other data such as personal preferences, license history, or comments relevant to your rental needs

Use of Your Personal Data

We use the personal data we collect for the following purposes:

  • Respond to rental inquiries and requests — We use your submitted information to get back to you with accurate information about our vehicle rental programs.
  • Schedule and confirm bookings — We use your information to reserve your vehicle at Fresh Start Auto Rentals and send confirmation details.
  • Send booking reminders and follow-up communications — We may send you SMS or email reminders before your scheduled pickup, as well as follow-up messages afterward.
  • Send post-service review requests — After your rental is completed, we may reach out via SMS or email to ask for a review of your experience with Fresh Start Auto Rentals.
  • Improve our website and services — We use analytics data to understand how people use our website and make improvements to the overall experience.
  • Comply with legal obligations — We retain and process certain information as required by applicable laws and regulations governing business operations in Massachusetts and Rhode Island and at the federal level.
  • Manage your requests — To attend to and manage your requests to us.
  • Business transfers — We may use your information to evaluate or conduct a merger, restructuring, or other transfer of some or all of our assets.

3. Sharing Your Personal Data

We may share your personal information in the following situations:

With your consent — We may disclose your personal information for any other purpose with your explicit consent.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Information sharing to subcontractors in support services, such as customer service, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

4. Retention of Your Personal Data

Fresh Start Auto Rentals will retain your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your Personal Data to the extent necessary to comply with our legal obligations, resolve disputes, and enforce our legal agreements and policies.

We will also retain Usage Data for internal analysis purposes.

5. Transfer of Your Personal Data

Your information, including Personal Data, is processed at the Company's operating offices and in any other places where the parties involved in the processing are located. This means that your information may be transferred to and maintained on computers located outside of your state, province, country, or other governmental jurisdiction where the data protection laws may differ from those of your jurisdiction.

Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer. Fresh Start Auto Rentals will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy.

6. Disclosure of Your Personal Data

Law Enforcement

Under certain circumstances, Fresh Start Auto Rentals may be required to disclose your Personal Data if required to do so by law or in response to valid requests by public authorities (e.g., a court or a government agency).

Other Legal Requirements

Fresh Start Auto Rentals may disclose your Personal Data in the good faith belief that such action is necessary to:

  • Comply with a legal obligation
  • Protect and defend the rights or property of Fresh Start Auto Rentals
  • Prevent or investigate possible wrongdoing in connection with the Service
  • Protect the personal safety of users of the Service or the public
  • Protect against legal liability

7. Security of Your Personal Data

The security of your Personal Data is important to us. While we strive to use commercially acceptable means to protect your Personal Data, please be aware that no method of transmission over the Internet or method of electronic storage is 100% secure. We cannot guarantee its absolute security.

8. SMS Text Messaging

Customers opt in to receive SMS messages from Fresh Start Auto Rentals by submitting their phone number through our website form, which includes explicit SMS consent language. SMS messages may include booking confirmations, appointment reminders, customer care communications, and marketing messages regarding our services.

Message frequency varies based on your interactions with us. Message and data rates may apply. Reply STOP to opt out at any time. Reply HELP for assistance.

9. Your Rights

You have the right to:

  • Request access to the personal information we hold about you
  • Request correction of inaccurate information
  • Request deletion of your personal information
  • Opt out of SMS communications at any time by replying STOP to any message
  • Opt out of marketing emails at any time

To exercise any of these rights, contact us at:

Email: [email protected]
Phone: 781-363-5993

10. Links to Other Websites

Our Service may contain links to other websites that are not operated by us. If you click on a third-party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.

11. Use of Cookies

Fresh Start Auto Rentals' website utilizes different technologies to collect, store, and aggregate data about website usage. We may use electronic tags called "cookies" to help us understand and analyze the use of our site. We collect information about which pages have been accessed and for how long, the country the user accesses the site from, and certain technical information regarding the user's computer and operating systems, such as IP address, domain name, and browser type.

Certain sections of Fresh Start Auto Rentals' site may require cookies to be enabled to enhance site performance.

12. Changes to this Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

13. Contact Us

If you have any questions about this Privacy Policy, you can contact us:

Email: [email protected]
Phone: 781-363-5993
Address: 145 Broadway, Norwood, MA 02062
© 2026 Fresh Start Auto Rentals  ·  145 Broadway, Norwood, MA 02062  ·  [email protected]

Contact Details

  • (781) 363-5993

  • MA — US

Copyright 2026. FRESH START AUTO RENTALS. All rights reserved.